A Nod to the Future

If you have not downloaded and used a QR reader on your smartphone, you might as well be using your mobile as a paperweight.

My initial exposure to QR codes (Quick Response Codes) happened over a year ago, though I don’t remember the exact circumstances. Although I recognized that it was “cool”, I wasn’t sold on its utility in the current sphere of technology advancements. Despite the growing prevalence and influence of mobile media (stuff you can do on your cell phone), especially in this globalized world, there just didn’t seem to be a market for this technology–yet. Much like the early days of Facebook and Twitter, people knew they liked it and they knew there was potential, but people hadn’t figured out the true scope of what it could become.

The first time I used a QR code and reader in practice was during the gubernatorial election in California. I’d done my homework and I knew my candidates and my issues. As a majority of these synced up with the voting guide of a rather well-known talking head duo, I simply snapped a picture of the QR code they provided for direct access to their voting guide and ran out the door. When I got to the polling place, my voting guide was conveniently pulled up on my mobile browser. I enacted my civil duty and continued on with my day.

It’s said that technology comes to politics 3-5 years after it hits the commercial sector. I guess that didn’t apply here.

QR codes, with all their potential, have been grossly underused. However, I think that is about to change.

I’m going start by challenging you to download a free QR reader on your phone. I currently have the rather cryptically named “QR Reader for iPhone”. Next, open the app and use your camera to scan the picture of my QR code above. Pretty cool, right?

There have been numerous articles written in the last year or so about the potential that QR codes. If you don’t think that QR codes can benefit you or your business, you are wrong. I challenge you to comment, and I will give you great examples of how you can integrate this new, FREE technology into your life.

I know this sounds like some kind of weird sales pitch. But you have to admit–in this Reality 2.0, technocentric world getting ahead in life means getting ahead of technology. Also, I just wanted an excuse to make a QR code for my blog–which ideally I will be updating more regularly now that I am getting into the flow out here.

If you are interested in knowing more about QR codes, here is a link that will give you more information on what they are and what is currently being said about them on the technoblogosphere:


As a sidenote, Mashable.com is one of my new favorite sites. It primarily handles things like the future of new, social and mobile media but in a real and interesting way. Not too much jargon with very practical suggestions and insights. You might want to check it out!

Don’t forget! If you want me to tell you how QR codes can improve your life–COMMENT!

To techocentrism and the people who know what that means!

If it keeps up, man will atrophy all his limbs but the push-button finger. 
~Frank Lloyd Wright